Twitter’s Dick Costolo: “We’re Growing Faster Than We Have Ever Grown Before”

Does Twitter need Google or does Google need Twitter? It’s a question complicated by recent events, such as the two companies not coming to an agreement to extend their previous partnership through which Google showed Tweets in search results. That deal wasn’t renewed,and then Google decided to promote its own Google+ results in search, which didn’t go over well with Twitter at all. Asked about this at by Peter Kafka at the D: Dive Into Media conference this evening, Twitter CEO Dick Costolo responded: “All of us look to Google as the shining light on the hill, a mission-driven company. We think when people are searching for things like a hashtag on a billboard, people will go to Google to look for them and we think Google should return the results they are looking for.” Costolo was visibly fuming. (Or maybe that was just his regular intense demeanor). But then asked whether Twitter can be successful without Google and all that lost search traffic, Costolo insisted: “We’re growing faster than we have ever grown before, irrespective of whatever Google or Facebook is doing. All of these services can co-exist.” Later on during the conversation, Costolo reported that Twitter’s advertising business is growing and engagement rates on Proomted Tweets, trends, and profiles is high. “We’ve figured out the business,” he says. “The advertising model is working, we just have to scale it.”

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Twitter’s Dick Costolo: “We’re Growing Faster Than We Have Ever Grown Before”