The Fragmented Future Of Mobile Ad Networks

Posted by A D M I N in Online, Tech on Aug 28th, 2010 | no responses

It’s no secret that Google, Apple and even RIM want a piece of the $1 billion-and-growing mobile advertising market. The fight over share of ad dollars is even resulting in possible anti-competitive practices. Apple’s developer licensing agreement update in June basically says it reserves the right to block Google’s AdMob from serving ads on the iPhone and iPad, allowing only “independent” ad-serving companies to serve ads on the devices

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The Fragmented Future Of Mobile Ad Networks

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