The Rise Of Transactional Advertising

The Rise Of Transaction...

This guest post is authored by Alex Rampell , the founder and CEO of TrialPay . Go here to read the rest:  The Rise Of Transactional...
The AOL Executive Shuffle Continues: Entertainment Chief Mike Rich Departs

The AOL Executive Shuff...

There’s been a lot of churn in AOL’s executive and employee ranks since Tim Armstrong became CEO. The latest exec to head for the door is 9-year veteran Mike Rich, who is the senior VP in charge of AOL Entertainment (which includes AOL Music, Moviefone, and AOL Television)....
Idealab Spin-off Perfect Market Raises $6 Million From Tribune Company, Others

Idealab Spin-off Perfec...

Perfect Market , which markets solutions aimed to assist publishers in growing revenue from their online content, has secured $6 million in a Series C funding round led by Tribune Company . Just to be clear, that’s the media giant that owns newspapers such as the Los Angeles Times...
Toyota Turns To Twitter To Repair Its Image

Toyota Turns To Twitter...

Toyota has been dealing with negative backlash from the massive safety recalls of its vehicles; and is even suffering in terms of sales. So what does the company do to repair its image? Turn to Twitter, of course! The Japanese auto giant has launched a branded channel on TweetMeme , in...
Amazingly, DVD Commentary Helped Give Roger Ebert His Voice Back

Amazingly, DVD Commenta...

Film critic Roger Ebert has been unable to speak with his own voice since 2006, when he underwent surgery related to his battle with thyroid cancer. Read the rest here: Amazingly, DVD Commentary Helped Give Roger Ebert His Voice...
Foursquare, Baby, Foursquare.

Foursquare, Baby, Fours...

Foursquare may still be relatively small (around 450,000 users), but wow have they been able to woo certain areas of the mainstream quickly. Read the original here:  Foursquare, Baby,...
Universal Music Group Reports 8.4% Growth In Digital Sales For 2009

Universal Music Group R...

French media conglomerate Vivendi this morning reported financial results, posting a decline in full-year profit but beating estimates because the net loss was much narrower than expected. View original post here:  Universal Music Group Reports 8.4% Growth In Digital Sales For...
NSFW: Cherchez la fame – or why the media’s obsession with Twitter campaigns will make customer service smell French

NSFW: Cherchez la fame ...

Time was, companies knew how to keep track of their important customers. First, they set up loyalty programs: computerised systems that tracked the monetary value of everyone who shopped in their stores or flew on their planes or ate at their restaurant. When a high spender made a...
Trackur Launches Free Version Of Its Social Media Monitoring Tool

Trackur Launches Free V...

Trackur , a bootstrapped startup founded by Internet marketing consultant and writer Andy Beal , up until now offered only paid versions of its online reputation management and social media monitoring tools, albeit with free trial periods. Read the rest here: Trackur Launches Free...
EU Opens Antitrust Investigation Into Google. Microsoft’s Fingerprints Are Everywhere.

EU Opens Antitrust Inve...

The European Union has opened an antitrust investigation into Google to look into claims made by three European-based Internet companies. Not surprisingly, this key part of the investigation is said to be about search, which is dominated by Google is most of the EU markets. View...

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