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Betaworks Acquires And Relaunches Hownow, The Semi-Anonymous Hyperlocal Social Network iPhone App

ACMAir — Wed, 23 May 2012 03:09:15 +0000

On one end of the spectrum, networks like Twitter and Facebook have acted as catalysts to organizing events like the Arab Spring or the riots of London. On the other end of that spectrum, networks like Yelp or Foursquare tee up user generated reviews, tips and public-facing profiles. Somewhere in between all that falls hownow, an iPhone app-based social network that lets users publish messages semi-anonymously at a hyperlocal level. At its core, the app allows all those who have downloaded the app to strike up semi-anonymous conversations with others at a “block” level, “Neighborhood” level, “City” level or “Worldwide” level. There is no sign-up process and though users have the option to post anonymously, they also have the option to create a pseudonym if that tickles their fancy. Betaworks says they may implement a “rules of the road” to help users take full advantage of the network at some point down the road. Messages can be left forever, for 30 days, a day or an hour at any level. (Don’t be surprised if you see local businesses take advantage of this.) Photos can also be shared via hownow and users do have the option of linking their Twitter accounts for cross-posting, too. Made popular during the peak of the Occupy Wall Street movement, NY-based Betaworks has since acquired hownow to help bolster and fast track the company’s vision for online identity “and the growing significance and opportunities with mobile services.” The app was refreshed and re-released to the App Store last week with tweaks made under the hood and the inclusion of Google Maps. There are no plans to expand to other platforms in the near future. If you’re like me, you’re probably wondering what sort of user information is stored both locally and afar, right? According to Neil Wehrle, VP of user experience at Betaworks, the only data being stored on Betaworks end includes, “Date, Time, Location, Message Content, and an anonymous ID.” An “anonymous ID key” and a cache of the most recent messages is stored on the user’s device. hownow [App Store]

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Betaworks Acquires And Relaunches Hownow, The Semi-Anonymous Hyperlocal Social Network iPhone App

About Last Night Wants To Improve Your Nightlife By Making It Even More Social

kram412 — Wed, 23 May 2012 02:56:26 +0000

They say that all work and no play makes for some dull boys, and I think brothers Darren and Derek Dodge would definitely agree with that sentiment. The two of them have just launched a new iPhone app called About Last Night here on our Disrupt stage that aims to connect fans of the nightlife and help them find the best parties, clubs, concerts, and games every night. “We like to think of ourselves as a social network completely geared around nightlife,” Darren told me. About Last Night is a simple service to get started with — after logging in with their Facebook credentials, users can share photos and videos of where they are, tag their Facebook friends, and upvote the events they attend if they’re particularly good. Images of events and venues that are especially well-rated are pushed to the top of the app’s main activity feed and can even garner bronze, silver, and gold medals to highlight just how good a time everyone is having. Those posts can be set to private if users want to keep some parts of their night hush-hush, but they generally don’t last too long anyway. In a bid to make sure users come back again and again, those posts will disappear after 48 hours. Users can navigate through the app by swiping left and right from the main landing page — they’ll always be just a swipe or two away from listings of nearby events, friend activity, and locations that they’ve chosen to follow. Tapping an icon on the top left causes the entire panel to slide to the right, revealing a control panel a la the Facebook iOS app from which users can search for their friends on ALN. With all the location posting, About Last Night sounds a bit reminiscent of Foursquare. Indeed, the brothers Dodge told me that Foursquare got people into the rhythm of checking in, a behavior they’re clearly keen to harness. Still, their unwavering focus on the nightlife also means that their audience of potential users are avowed fans of finding things to do into the wee hours of the morning, an audience that they believe plenty of brands are itching to reach. While the brothers are all about making sure you get to have a good time — the idea struck them while enjoying the heady party scene in college, after all — they also want brands and venues to be able to connect directly with their users. “Brands spend billions of dollars yearly on the nightlife,” Darren noted to me. “But they’ve had no other way to reach these people other than advertising.” Then plan to do this by giving them the ability to create sponsored and contextual posts to be injected into the streams of users who follow specific brands or venues. Those venues will also be able to offer discounts and deals a la Groupon to lure people through their doors. But that will all come in time, and they tell me that they don’t plan to monetize the service yet — they’re planning to flip that switch within the next few months. Disrupt Q&A Q: How big a market can this address? What are the demographics? A: Nightlife is huge, we think that college kids we be heavy users, but anyone who goes out often will benefit. Q: Do you have a sense of the scale needed to attract national brands A: We’re already talking to big brands — Sam Adams for one. Q: How you brands know when to send out deals? A: Will be able to detect when a user is actually at the location, businesses will create their targeted posts from a web front-end. Q: How will heavy partiers remember to set their sensitive posts to private? A: There’s a rocker directly in the Post page that’s pretty hard to miss.

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About Last Night Wants To Improve Your Nightlife By Making It Even More Social

Appcelerator Partners With Geoloqi To Bring Location Services To Its 1.6 Million Developers

ACMAir — Wed, 23 May 2012 00:20:51 +0000

Geoloqi , the Portland, Ore.-based location platform, today announced that it is partnering with the popular mobile app development platform Appcelerator . Thanks to this partnership, Geoloqi is now available to the 1.6 million iOS and Android developers who have signed up for Appcelerator’s Titanium 2.0 platform. With this, Appcelerator developers can now easily create location-based apps on the company’s JavaScript-based Titanium 2.0 app building platform. Thanks to the new Geoloqi module, developers can now create geo-triggered events in their applications. This, says Appcelerator, will allow its developers to create apps that make use of geofencing and can, for example, send users a push notification when they cross the border into or out of a geofenced zone. In addition, Geoloqi offers standard location tracking features as well as location analytics. While the company’s partnership with Appcelerator focused on these areas, Titanium developers will also be able to use Geoloqi’s other features, including, for example, its Wikipedia layers. Appcelerator tells us that it also chose Geoloqi because it can smoothly transition between different location sources like GPS and WiFi triangulation, relatively conservative battery use and also because it features sophisticated privacy controls for users. Appcelerator, as its head of Head of ISV and ecosystem partnerships Spencer Chen told me at TechCrunch Disrupt earlier today, is looking to partner with forward-looking companies that can offer best-of-breed services to its users. Just last week, Appcelerator also announced a partnership with leading mobile ad network InMobi. About 70% of the company’s users, said Chen, currently develop consumer-focused applications like Hotel Tonight and the other 30% are working on apps mostly used internally in large enterprises. The company’s new COO Sandeep Johri was, among other things, responsible for implementing the overall strategy for HP’s enterprise business, so chances are that the company will continue to push even deeper into the enterprise market in the near future. Appcelerator is offering developers who sign up for the Geoloqi module before June 30, 2012 a free two-month trial of Geoloqi. After that, plans will start at $19.99 per month.

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Appcelerator Partners With Geoloqi To Bring Location Services To Its 1.6 Million Developers

Centzy Puts Prices Online To Power Local Business Search By True Quality, Not Reviews

A D M I N — Wed, 23 May 2012 00:17:05 +0000

Only 25% of U.S. local businesses have websites and just 10% show their prices online, but Centzy launches today to let you sort local business searches by price, open hours, and eventually quality — reviews relative to price. That means you could find the nearest dry cleaner open until 7pm that’s the cheapest but has the best customer ratings pulled from Yelp and CitySearch. Centzy uses a self-built crowdsourcing platform get humans to pull offline data online. That’s data inaccessible to any web crawler. With $800,000 in seed funding from ff Venture Capital and Lightbank, Centzy could one day monetize its crowdsourcing platform, price database, and/or a destination site for finding and purchasing from the best local businesses. Today at TechCrunch Disrupt , Centzy opens its search engine for 15 business types in San Francisco, Chicago, and New York City. So go find who’s got a great deal and who’s ripping you off. The big problem with today’s local business search is that there’s no correlation between higher prices and better customer reviews. People will give a decent $5 burger the same 4-star review as a great-but-not perfect $15 burger. Since review sites don’t provide specific pricing info, you won’t necessarily find the best value at the highest-rated business. But Centzy plans to combine review data from Yelp and CitySearch’s APIs with the pricing and open hours it collects to provide true value scores. For today’s launch, though, Centzy’s web and mobile sites let you search for hair salons, gyms, museums, oil changes and more business types, and sort by price, distance, open hours, and average rating. Listings appear on a map and you can select which product’s price you want to search for. More business types are on the way. Centzy’s Jay Shek tells me he and his technical co-founder Jeremy Clemenson have backgrounds in managing and analyzing data for San Francisco startups. They took Centzy through the Entrepreneurs Roundtable in New York last summer and decided to stay and make NYC their home base. It plans to be available in the top 10 U.S. markets by this fall, go nationwide in 2013, and now Centzy is looking for more funding to build a team including expert Ruby developers. Surprisingly, there doesn’t seem to be much competition for bringing offline prices online. The closest thing might be Priceonomics , which is a price guide for second-hand goods. I literally used Centzy for one minute and discovered a cheaper, better reviewed dry cleaner that’s closer to my apartment than the one I currently go to. The value scores aren’t ready yet but the product already works. Detailed human reviews will always be valuable, especially for restaurants. But if there’s one service that could replace Yelp for me, it’s Centzy . Disrupt Q&A : MC Hammer asked if businesses will use Centzy to research the prices of competitors, but Centzy’s Shek says users want more than the lowest price, they want quality. Cyan Bannister asked “doesn’t Yelp show prices?” but Shek responded that the exact price is a lot more useful than vague “$$” or “$$$$” indicators. And on how Centzy will make money, Shek says his company will be able to take a cut of purchases made through its business search.

Forget Those Scraps Of Paper, SnipSnap Lets You Save And Share Coupons From Your iPhone

blogger — Wed, 23 May 2012 00:03:56 +0000

There was a time when I would watch shows like Extreme Couponing with a sense of morbid amusement — there was clearly plenty of money to be saved by clipping bits of dead plant matter out of a newspaper, but the process of keeping track of or remembering them when I go to the store has always stymied me. That may no longer be the case, if Ted Mann and his Philadelphia-based team have anything to say about it. They’ve just released a new iOS app called SnipSnap that’s meant to simplify the process of snipping, saving, and even sharing those money-saving scraps of paper. Click to view slideshow. In a nutshell, SnipSnap lets you snap pictures of all your coupons and save them on your iPhone so they’re handy when you’re put in the field. Taking the picture is just the beginning though — from there, the images are uploaded to SnipSnap servers where all the pertinent information (barcode, expiration date, cashier code) are pulled from the image and and saved alongside it so your cashier won’t have to try and scan or read something off a photograph. The idea for SnipSnap came to be after co-founder (and father of two) Ted Mann found himself at the store buying diapers at full price after realizing he left his much-needed coupons at home. After chewing on the idea for a while he rallied local techies Kostas Nasis and Kyle Martin to become the company’s CTO and VP of Product respectively, and got to work building the app towards the end of last year. There’s a strong social aspect at play here too. Unlike some other competitors in the mobile coupon space, SnipSnap relies mostly on users to clip the coupons they find interesting and share them with others. Though that means there may be fewer coupons to discover during the early days, they’re coupons that other people have found worthy of saving. Oh, and my favorite bit — if you have, say, a Target coupon saved in SnipSnap, the app will issue a push notification whenever you’re near a Target store. On top of that SnipSnap also lets you know when individual coupons are close to expiring, so you can plan your next shopping trip(s) accordingly. I’m not the sort of person who normally even pays attention to coupons because of the hassle they usually entail, the app managed to make a convert out of me. The moment I managed to get 10% lopped off of a bill at an Indian restaurant thanks to a coupon someone else shared sealed the deal — I’m a couponer now (my girlfriend will be thrilled). As useful as SnipSnap sounds in theory, it isn’t without its potential headaches. While the service was still in its beta testing phase, some users found that certain stores just wouldn’t accept coupons that weren’t physically in customers’ hands. There’s not much the SnipSnap team could do to change store policy, so they added the ability to report on whether or not the coupon worked a la RetailMeNot . SnipSnap also doesn’t play well with manufacturer coupons (like the kind you get at the grocery store), though Mann assures me that the team is working on getting that functionality live as soon as they can. While they’ve been slaving away on the app, they’ve been honing their monetization plans too — SnipSnap aims to generate revenue by offering coupons and affiliate offers to users based on the coupons they’ve already scanned and redeemed in stores. If you’re a big pet lover and have scanned handsful of pet store coupons for instance, don’t be surprised if you get pushed a full-screen offer for PetSmart (just an example). The company is also looking at partnerships with major retailers, and Mann noted onstage that they just recently linked up with Aeropostale. Disrupt Q&A Q. What’s stopping retailers from not taking these coupons? A. We leave that up to the retails, but our coupon success ratings are a good indicator of which coupons to use. Q. What demographic is most likely to clip coupons? A. Usually females from between 30 to 50 years old. Q. What’s the barrier to entry here? It seems straightforward enough to copy this. A. Pulling in data and interpreting coupons isn’t a simple thing to do, and we’re going to move as fast as we can to stay ahead of the competition. Q. Is a focus on analog coupons the right move right now, with digital deals becoming more popular? A. We’re building our user base by taking printed coupons and turning them digital, but we’ll be offering more digital deals over time.

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Forget Those Scraps Of Paper, SnipSnap Lets You Save And Share Coupons From Your iPhone

CallApp Uses Social Data To Build A Smarter Smartphone Contact Book

jos — Tue, 22 May 2012 01:23:35 +0000

One of my least favorite moments of the day comes when my iPhone rings and the number isn’t in my contact book. Is it an important call from an entrepreneur? A random PR person pitching me? Or just a telemarketer? I won’t know until I pick up. CallApp , a startup launching today at Disrupt, wants to eliminate those awkward moments, for starters. It’s creating what CEO and co-founder Oded Volovitz calls a “universal social contact book.” It’s drawing data from social networks and other data sources to give users more context about phone calls and other communication. The data also comes from CallApp users — users can edit CallApp listings, and if they choose, they can add their contact book into the company’s general database. So when you get a phone call, even if it’s from someone who isn’t in your contact list, you should be able to see information about them — say a photo, their most recent update on Facebook, and your most recent email exchange if you’ve corresponded with them. Of course, if your phone is already ringing, you’ve only got a few seconds before you need to pick up, but at least you can glance at your screen and go into the call with some basic context. CallApp should be even more useful when you’re about to make a call. Then, the social network updates can give you a way to start off the conversation, or tell you when someone has traveled out of the country, so maybe now isn’t the best time to reach them. You can also attach personal reminders to CallApp contacts, share your location with them, or set up a meeting. In some ways, the concept is pretty similar to an email plugin like Rapportive ( recently acquired by LinkedIn ) or Xobni. However, Volovitz says that bringing this information to the smartphone puts it in a different context. After all, when he gets a phone call, “I cannot wait until I can go to the Internet to see who is calling me. This is about giving you real-time, immediate, the most relevant information you can get, and the tools to execute on that information.” Volovitz also says CallApp, despite the name, isn’t just about phone calls — he estimates that he only uses it for phone calls 50 percent of the time. The app also lists and connects to other ways for reaching people, like WhatsApp Messenger and Viber. The core of the experience isn’t the phone call but the contact itself, Volovitz says. Nor is CallApp limited to personal contact listings. It includes businesses too, showing you things like Yelp reviews, Google Street View, or a menu for a restaurant where you’re thinking about making reservations. Moving forward, Volovitz says the company will be adding features that are more about encouraging “serendipity.” The app is available on Android phones (you can download it from Google Play here ). CallApp is developing a version for iPhones too, though Volovitz estimates that it will have 80 percent of the functionality of the Android version, due to “some technical issues.” Volovitz says the company isn’t monetizing the app (which is free) yet, but there are a number of possible business models, including affiliate fees. The company has raised $1 million in funding from undisclosed venture capital firms and angel investors. Disrupt Q&A Q : How does the iOS app differ? A: There are more limitations than in Android, like you have to use the built-in dialer rather than any dialer you want. Q : What are the viral hooks? A: If you use CallApp to share information with someone, they get an SMS message linking to the content and asking them to download the app. Q: Tell us about the technology. A: What we do is artificial intelligence, big data. The system knows how to link the right person to the right number, for example using location to narrow the search. Q: Why do other improved contact books fail, and why will you succeed? A: It’s all about the execution and the ambition. If you build an app on the client side, you only get a limited amount of information about contacts on your phone, versus CallApp’s crowdsourced, cloud-based approach.

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CallApp Uses Social Data To Build A Smarter Smartphone Contact Book

Factual Releases Three New Location And Mobile Ad Targeting Tools

A D M I N — Tue, 15 May 2012 18:40:13 +0000

Open data platform Factual.com is beefing up its Global Places offering today with three new APIs that will provide mobile developers with access to a ton of new data which can help them build better location-aware apps. But the company notes that the APIs’ launch will be of special interest to mobile ad providers, including mobile ad networks, demand-side platforms and agencies, who are looking for new data points around geography. This is particularly important on mobile where traditional methods of ad targeting – beacons and cookies – aren’t viable. The Geopluse API (beta) is the first of three, and works to reveal directionally where users intend to go, rather than signaling their arrival at a destination. The API provides everything Factual knows about the location. You provide it latitude and longitude, and Factual returns additional attributes which it calls “pulses.” These pulses use Factual’s network of signals, calculated metrics, and census data, which come from Factual itself, publicly-available data, or from third parties. The first few “pulses” to become available include: Factual Commercial Density: Relative density of businesses near a location Factual Commercial Profile: Types of businesses near a location Nearest: provides the nearest Factual Place (a business or landmark) Demographics: Age, gender, race, median household income for a given location (U.S. only) The more interesting ones here are the Factual Commercial Density and Factual Commercial Profile. The company has taken its Places data and provided overviews of the density and type of businesses in the area. A potential use case for this API could involve a brand like Starbucks, which wants to know when, where and to whom it should serve its ads to in order to get the highest yield and conversions. With the API, the company would know not only the exact location of the consumer (the latitude and longitude), but also all the contextual info about and around the location, too. More “pulses” will arrive in the next few months. Factual says that pricing will depend on use case and usage volume. The second API is the Reverse Geocoder API (beta) which converts longitude and latitude into an address (U.S. only) or region (49 other countries). There a a few of these out there already from Google, Yahoo and MapQuest, Factual notes. While the company says that it does not see itself getting into the mapping business, it does see a need to serve its own API to complement the other offerings in its Places product. Finally, there is the world World Geographies API (beta) which is primarily used to translate place names between languages, and determine what cities are found in what regions, what states in what countries, etc. This is another complementary service, as Factual has already published small businesses and landmarks. This adds 6 million more natural and administrative geographies. Factual admits that there are a few other players that have similar products to those it announced today, but wants to differentiate itself with data (especially in terms of the Commercial Density data, above), speed and scale. The company claims to provide near real-time access to these datasets well-under 100ms.

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Factual Releases Three New Location And Mobile Ad Targeting Tools

BBC Worldwide Extends Its Partnership With Video Site Viki To Cover Advertising

jos — Tue, 15 May 2012 18:27:13 +0000

BBC Worldwide , the commercial arm of the BBC, today announced an extension of its relationship with social, online TV site Viki . On the heels of a strategic investment it made last year — BBC Worldwide participated in a $20 million Series B round that also included SK Planet, Greylock Partners, Andreessen Horowitz, Charles River Ventures, Neoteny Labs and others — and a content licensing deal, now BBC Worldwide will also working on advertising for Viki. Through its BBC Advertising arm, the BBC will be pooling together ad inventory from its own BBC Worldwide operations with that of Viki, which is accessed in over 200 countries and offers TV shows, movies and other premium content in over 150 languages — with those translations powered by its user base. The deal will mean that BBC can add further scale to its own advertising operations to target a class of larger advertisers looking to reach that international audience on a wide scale. The agreement covers Viki’s operations in Asia, Europe and the Americas, the companies said, and has already resulted in one successful campaigns trialled in South East Asia for Coca Cola, Procter & Gamble and Samsung. Viki provides a kind of open-source approach to world-wide video consumption: it gets the rights to TV shows, films and music videos and then volunteers in its community use Viki’s software to provide subtitles for that content. That content is then broadcast online, on mobile and via smart TVs. Viki says that to date some one billion videos have been viewed on its service, with some 200 million words translated. But that is a very long-tail approach to online video — and while Razmig Hovaghimian, CEO and co-founder of Viki, says its viewership is growing “by millions each month,” that is happening across a massive footprint that might otherwise be difficult to sell against for advertising. Working with another partner like the BBC can help consolidate some of that audience in different national markets. On the other side of the equation — the content side — Viki has amassed an impressive list of partners for sourcing the original content. In addition to BBC Worldwide, it also features Korean dramas, Japanese Anime, Spanish novellas, Bollywood, and independent films, including distribution deals with Hulu, Netflix, Yahoo and MSN; and from NBC, A&E; TVB in Hong Kong, SBS in South Korea, Fuji TV in Japan and Amedia in Russia.

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BBC Worldwide Extends Its Partnership With Video Site Viki To Cover Advertising

Engagio Brings Its Social Inbox To Your Gmail Inbox

blogger — Tue, 15 May 2012 18:05:36 +0000

What’s the best way to manage our conversations across all the websites and social networks we’re visiting? William Mougayar, founder and CEO of Engagio , says that it’s through a Gmail-style social inbox — after all, that’s the interface we use to handle most of our communication already ( not that everyone’s happy about that ), and heck, it’s the way many of us read our social network updates already. Now Mougayar is taking that approach a step further. Instead of accessing their Engag.io inbox in a separate website, users can install a Chrome extension , then read Engag.io as a separate folder within Gmail itself. I installed the extension earlier this morning, and yes, I can report that Mougayar isn’t kidding about it being Gmail-style — each social network message or update looks like an email, and each conversation is threaded, just like their email counterparts. You can reply to messages from within Gmail, as well as sharing, viewing, and “liking” them. It’s also pretty much identical to the existing Engag.io interface, but again, the new context makes a difference — it’s no longer a separate website that you have to visit, but instead just another folder in your inbox that you have to keep up with. Engag.io can integrate with Disqus, Facebook, Twitter, Google+, Hacker News, Tumblr, Foursquare, LinkedIn, and more. I only wish it had a Priority Inbox like Gmail, so that it wasn’t dominated by random people tweeting my articles. (I love people tweeting my articles! It’s just not that awesome to browse those tweets in an inbox format.) The company is tackling the discovery problem in other ways. Today it’s also unveiling a Engagement Discovery Dashboard, where you can find friends and follow their conversations as well. This turns Engag.io into a social network, of sorts, rather than just a tool for managing your presence on other networks. (In concept, it sounds a bit like FriendFeed, though the interface is completely different.) Mougayar says that this is a good way to find the “signal from the noise” amidst social network fragmentation, because the fact that an update led to a larger conversation is a good sign that it’s interesting and relevant. Together, Mougayar says the updates mark a new phase for the company: “It’s almost like Engag.io 2.0.” It’s also adding support for managing multiple accounts from one network, which can be particularly useful for brands and other businesses. The company has raised $540,000 in seed funding from Rho Canada with participation from Real Ventures, Extreme Venture Partners, Bullpen Capital, Fred Wilson, Mike Yavonditte, and other individual investors.

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Engagio Brings Its Social Inbox To Your Gmail Inbox

Doccaster Debuts A Platform For Location-Based File Sharing And Discussion

user — Mon, 14 May 2012 20:59:30 +0000

Doccaster wants to disrupt document-sharing, but it’s attacking the space from a new angle: it’s not just about storing files in the “cloud,” it’s about tying files to a location. The company is launching a beta version of its web-based utility today that lets users upload then broadcast any number of files. Those files immediately become available to anyone within a 15-mile radius and can be searched for either by proximity or by a Doccaster ID (similar to a Twitter ID). The bootstrapped, Orlando-based startup spun out of a previous effort called Gotootie, which was an early player in the location-based chat scene launched back in 2010. Still convinced of the potential in the location-based space, co-founders Kyle Steele (CEO) and Himanshu Pagey (CTO), who met while at the University of Central Florida, have now narrowed their focus to document sharing and discussion, with a specific emphasis on the convention space. After having spent time talking to participants and organizers, the team wanted to find a solution to many of the problems with printed literature, including not just the cost of printing documents, but the chaotic and messy nature of their distribution, the environmental impact, and the lack of analytics for documents around things like views, shares, and comments. Doccaster tracks all those metrics, enabling companies to see the views, demographics and conversations around their files uploaded to the platform. Interestingly, the document discussion aspect is tied to the location, too. Only those in or near the venue can join in, which makes the product different than an online office suite or cloud storage company. For now, Doccaster supports viewing, downloading, and bookmarking files, but Steele tells me the plan is to add integrations with other online storage services, so you could push the files shared in Doccaster to your Dropbox, Google Drive, Amazon Cloud Drive, or Box, for example. The introduction of the Doccaster ID is another element that conference participants can use to make their files more easily available. Instead of having to search through all the files at that location, you can put in a company’s ID to pull up just their shared files. During its beta, Doccaster will remain free, but at some point in the future, the plan is to transition to a freemium model built around document activity. Also in the works are mobile apps for iPhone, iPad and Android. Interested users can sign up now, here , from web or mobile.

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Doccaster Debuts A Platform For Location-Based File Sharing And Discussion