Social Marketing Gone Awry: Pepsi Refresh Needs To Refresh Its Security Settings

This year, instead of spending $20 million on SuperBowl ads , Pepsi decided to put the money into Pepsi Refresh, a social marketing campaign which solicits the best ideas from consumers and plans to dole out $20 million in grants to good causes and “great ideas” throughout the year. The site opened up about 10 hours ago to take ideas from people applying for grants

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Social Marketing Gone Awry: Pepsi Refresh Needs To Refresh Its Security Settings