Continuing his series of Davos interviews, Michael talks to Slide CEO and founder Max Levchin in the video above. Levchin discusses the ” shift from advertising to virtual goods” and reveals that most of Slide’s revenues now come from sales of virtual goods, whereas it was the reverse a year ago. Slide makes some of the most popular apps on Facebook and other social networks, and the fact that it is no longer focussed on advertising says a lot about the prospects for social ads.
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Davos Interviews: Max Levchin Says Slide Now Makes Almost All Of Its Money From Virtual Goods