140 Proof Provides A Piece Of The Twitter Advertising Puzzle
Posted by
Administrator in
Tech on
Aug 27th, 2010 |
no responses
Twitter has been open about its desire for advertising to be a pillar of its revenue strategy. The company has launched a number of experiments with advertising on the site, rolling out Promoted Tweets , which serves up ads based on keywords in Twitter search queries; and Promoted Trending Topics . But Twitter cracked down on in-stream advertising on third-party clients; which was thought to be a direct attack on some of the Twitter ad networks in the space, such as 140 Proof, Ad.ly and others (it turned out that the new TOS didn’t kill these companies)
Read the rest here:
140 Proof Provides A Piece Of The Twitter Advertising Puzzle